SNEAKERS: JFG x New Balance 610 “Lil’ Deserts”

There’s always more than what meets the eye. In some instances you have to look past what is immediately visible and apparent and go beneath the surface. Inspired by the inner workings of the mind and hidden aspects of one’s personality, this collection explores this concept through subtle and intricate visual effects. As well as hidden details and features that add a layer of depth and complexity to the sneakers making them more than just a stylish accessory. Furthering the concept, the sneakers feature camouflage detailing, historically used to disguise one’s appearance, this custom pattern has hidden details that elevate the design while paying homage to hip hop’s relationship with the pattern.

• Embroidered suede overlays
• Custom JFG camo print mesh underlays
• JFG branded insert
• EVA midsole
• Rubber outsole